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 300x250 Ad
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The creative for online campaign for the Season 5 launch of FX’s Nip Tuck was designed to achieve multiple goals simultaneously. Tune-In to the premiere was the primary goal of the creative and the overall campaign.
Additionally the creative was developed to promote interaction with the Viewer Guide, Video Trailers, and branded AIM icons. The Varitalk “Call the DRs” promotion drove users to a custom micro-site (developed by Varitalk) where email and other personal information was captured in exchange for participating in the click-to-call promo.
*Key art provided by FX Networks. |
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Showcase - FX Nip/Tuck Season 5