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Leading the way for some of the biggest properties in new media publishing as a highly esteemed regional executive, Bleser successfully delivered hundreds of winning regional and national campaigns for advertisers at Warner Bros. Online Network and Time Inc. New Media. It is during this period that Bleser established herself as a trusted brand steward and tireless strategist, delivering truly impactful solutions to the markets she served.
Adept at developing progressive, multi-platform options for her advertisers, Bleser was known for creatively leveraging the vast and deep networks and multi-outlet resources available to her and blazing trails for her client-advertisers and establishing clear success for leading brands, time and time again. Today, this laser-focus continues to translate to Bleser’s ability to take her clients to new, exciting territory, continually uncovering new markets and new channels for success. In the next chapter of her interactive management experience, Bleser further added to her digital arsenal working for Viewpoint, bringing cutting-edge “content delivery” and interactive technology to life for her clients through consultative business development and selling-in of the Viewpoint technology through her won relationships with Hallmark, Nintendo, Nokia, Kellogg, Procter & Gamble and Target Corp. This is also where she first met Gray and Hoydich. The rest is history.
Bleser helped found the agency at Incognito Digital and solidify its bedrock in digital marketing planning and implementation, positioning its clients to take total advantage of the media and the platforms of today. Bleser is responsible for establishing the entire original clientele of Incognito Digital and framing the way for their forays into winning digital marketing and creative use of emerging media. Allen and Bleser focus on creating intuitive, intimate planning environments around each and every engagement, delivering the strongest possible result of real collaboration.
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Elizabeth Bleser