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 Back in Black email
View Microsite
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| Increase awareness of the OKI Printing Solutions brand and line of B6300 and B6500 Series of Monochrome printers among North American Solution Providers resulting in driving incremental units sold. |
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| Run a 3-month Harley Davidson Night Train sales-based sweepstakes promotion among North American Solution Providers. |
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| Targeted HTML Email program, promoting the sales promotion and information on OKI Printing Solutions’ Mono offerings to their registered Solution Provider base as well as third-party opt-in email lists meeting the select criteria. |
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| Drove sales and traffic to B6300-B6500 Series product pages, and new Solution Provider registrations for re-marketing purposes.
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Showcase - OKI Black in Black Campaign 